“NAUGHTY YET ELEGANT”
BORN BETWEEN WORLDS.
#DAMUR was born in Berlin and shaped by a Taiwanese perspective. The brand lives between cultures, identities and creative disciplines — where precise design meets the energy of nightlife, music and the street.
Rather than choosing between elegance and rebellion, #DAMUR brings both into the same world.
The result is high-end streetwear for people who use clothing not to fit in, but to express themselves, challenge expectations and take up space on their own terms.
NAUGHTY ELEGANCE, BUILT TO MOVE.
At #DAMUR, design begins with tension. Precise tailoring is interrupted by cut-outs, shifted proportions, technical layers and unexpected details. Masculine and feminine codes are pulled apart and rebuilt into fluid silhouettes that transform with the body.
Every look balances control with disruption, protection with exposure and elegance with impact. The clothes are not designed to remain perfect or still. They are made to walk, dance, sweat, perform and live.
#SLUTs - FASHION DOESN’T END AT THE RUNWAY.
#SLUTs is the cultural world of #DAMUR made physical. Fashion meets techno, performance, queer identity and sex-positive self-expression in spaces where the audience is no longer separated from the show.
What began as an event has grown into a community moving between Berlin and Taipei — open, unapologetic and driven by freedom. #SLUTs is not simply a party or a side project. It is where the values of #DAMUR leave the garment, enter the room and move through every body inside it.
THE DESIGNER
Born in Taipei and based in Berlin, Damur Huang founded #DAMUR in 2015.
He studied at Fu Jen Catholic University, the Royal Academy of Fine Arts Antwerp and La Cambre in Brussels, before gaining professional experience with designers including Alexander McQueen and Tim Van Steenbergen.
From the #DAMUR studio in Berlin-Kreuzberg, he combines a Taiwanese perspective with the intensity, freedom and contradictions of Berlin.
His work moves between fashion design, performance, nightlife and creative direction, creating a visual language that is gender-fluid, physical and unmistakably #DAMUR.
Services
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Come Visit
Our studio is not just a store. You’ll find us at Reichenberger Str. 147, 10999 Berlin. We’re open every weekday from 10 to 18 — swing by anytime.
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TAILOR-MADE ITEMS
Every piece in our collection can be made just for you. Order your favorite design, and we’ll craft it to your measurements — turning it into a one-of-a-kind item that’s truly yours.
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RENT
Why own when you can rent the moment? At #DAMUR, you can borrow statement pieces for 1, 2, or 3 weeks — wear it, own it for a while, then return it. Stylish, sustainable, unforgettable.
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Book an Appointment
Interested in a Made-To-Order piece?
Book an appointment online or in person. Our team will take your measurements and preferences to craft a garment made just for you. -
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Events
At #DAMUR, fashion is more than clothing — it’s an attitude, a movement, and a reason to come together. See our upcoming events.
